"In an exclusive preview of his book The Stuff of Thought, Steven Pinker looks at language and how it expresses what goes on in our minds — and how the words we choose communicate much more than we realize.
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"In an exclusive preview of his book The Stuff of Thought, Steven Pinker looks at language and how it expresses what goes on in our minds — and how the words we choose communicate much more than we realize.
Watch the TED video . . .I got an email yesterday from the organizers of a literary festival I’m going to attend. It shared reminders about parking and registration. I knew where to park, but I needed to know where registration was. So I went directly…
Read moreOur six-year-old neighbor brought his Pokémon card game over for a playdate the other night. As our daughter read aloud the instructions on a card, the grammar caught my attention. Do you notice it too? “Your opponent puts a card…
Read moreLaura Forer presents an infographic on the topic.
View the infographic at MarketingProfs.com . . .I traveled (travelled?) around the Big Island of Hawaii the last two weeks and found that–even at Volcanoes National Park–I could not escape thinking about writing. This text grabbed my attention on the Sulphur Banks trail: It appeared on this…
Read moreYou’re ready to compile and share your company’s deep knowledge of your industry. A white paper seems like the perfect format. It’s a useful product to highlight your company’s expertise and a valuable tool in marketing.
Read more"In the previous article we looked at the role that how you communicate plays in adapting to your intercultural context. Once you can see what to change, you can change it, right?"
"Actually, this depends on whether what you want to change can in fact be changed. The surest road to endless frustration is trying to change something that is not open to change. In contrast, the biggest lost opportunity is not trying to change something because you believe it is not possible to change it. So let’s examine which is which."
Read the full article by Sherwood Fleming (photo, left) . . ."Did you know that you listen with cultural ears and see with cultural eyes? What I mean by that is that how you interpret what is being said or written has been culturally conditioned. When listening and seeing you not only decipher the meaning of the words but you also interpret the tone of voice, body language and sentence form. I call those four elements — content, tone, body language, form — the dance of language. No matter what language is being used, you are always interpreting the dance from your own cultural point of view."
Read the full article by Sherwood Fleming . . .